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A: Most of our web site design and maintenance projects are part of broader strategic marketing programs. We're an integrated marketing communications firm, so our clients' web sites tie into their ad campaigns, sales support activities and their public relations efforts. We make sure design elements transfer easily from one medium to another. Also we web master the client's site. We update sites daily. A working web site is never fully completed, it's always a work in progress. Our web design group is flexible, creative and we understand how to integrate the Internet into our client's marketing objectives.
A: The initial planning phase is the most important and usually the most difficult part of web design. The architecture or mapping of the site is the most important phase. You have to have a strategy. You have to understand the full scope of the site and its use well into the future, before you can design it. We have account executives who work closely with our clients to make sure the planning phase is thoroughly managed. Q: WHAT DOES THE FUTURE OF INTERNET MARKETING LOOK LIKE TODAY?
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Q:
WHAT MAKES HERSHEY PHILBIN INTERNET MARKETING DIFFERENT FROM
ANY OTHER WEB DESIGNER?
Q:
WHAT IS THE MOST DIFFICULT PART OF WEB DESIGN?
A:
The future looks great. The web is booming. It seems every
time we reach a plateau, prices for hardware come down, or
software gets more user friendly, and even more people come
online. There are new trends in design, it's changing all
the time. People are very comfortable working online now.
Many companies are on their second and third web sites.
Today, any company that isn't online, isn't a player
regardless of what kind of business they're in. The Internet
is constantly changing the way businesses operate.