description:  Building awareness and position The goal is to raise awareness of rail security in Pennsylvania and position the client as a leader on this issue in the press and with the legislature. The agency developed a strategic communications plan including statewide government relations, a press campaign and a strong internet presence. "The result is drafted legislation that implements safety precautions for locomotive engineers and the general public," Linda Rhinehart said. "And the client also received national recognition from federal agencies and unions."