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Awareness
and comprehensive branding standards
program for a community health center
network
The
goal was to integrate the services of the
client's 22 facilities, covering six
counties to insure cohesive branding and
continuity. Additionally, the client is
celebrating their 20th year in operation
so a campaign was set in place to honor
this occasion with it's own branding and a
public relations program building towards
and surrounding this milestone
event.
A
government relations campaign was launched
as well to identify and facilitate
appropriate federal, state and foundation
funding.
"The
result is a elevated position in the
health care, government and public
arenas," Linda Rhinehart said.
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