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Create
a technical illustration to promote the
new D-Series power steering
gears.
R.
H. Sheppard, the world-leading
manufacturer of steering systems for the
heavy truck industry, brought Hershey
Philbin Associates in to roll out its new
D-Series lineup.
"A
cut-away technical illustration is an
effective visual aid, allowing the sales
staff to quickly show and address the
latest innovative developments that are
incorporated into the D-Series. This
illustration is displayed front and center
on the trade show booth and collateral
materials," Scott Hershey said. "This is
the third cut-away illustration we've
produced for Sheppard, which they have
used on their trade show display. They've
proven to be highly effective in drawing
existing and potential customers off the
floor and into their booth," he
continued.
(see
complete illustration
here)
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